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The Triple Package: How Three Unlikely Traits Explain the Rise and Fall of Cultural Groups in America
It may be taboo to say, but some groups in America do better than others. Mormons have recently risen to astonishing business success. Cubans in Miami climbed from poverty to pr...Автор: Chua AmyИздательство: Penguin Gr…
Packaging: Design Successful Packaging for Specific Customer Groups
Through a selection of diverse examples, this book examines how packaging is designed to appeal to specific groups based on gender, age, socio-economic group, disposable income,...Автор: Mark Hampshire, Keith Stephenson…
Triple Package: Rise & Fall of Cultural Groups in America TPB
Автор: Chua, Amy; Rubenfeld, JedИздательство: Penguin USA
The Triple Package: How Three Unlikely Traits Explain the Rise and Fall of Cultural Groups in America
Автор: Chua Amy, Rubenfeld JedИздательство: Неизвестно
Packaging: Design Successful Packaging for Specific Customer Groups
The first book to explore the vital, commercial relationship between design, marketing, and the target audience. "DemoGraphics" is the first series of design books to examine how successful designs target spec…